The Battle Over Who Captures Embedded Finance’s Value Intensifies
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AI-assisted source synthesis · not an independent investigation.
On September 29, 2026, Fintech News Singapore and Fintech News Hong Kong separately reported that they would host a webinar focused on the competitive landscape of embedded finance. The reports noted that embedded finance has become part of everyday digital life in Southeast Asia, but the allocation of value among platforms, banks, and providers of licenses and infrastructure remains unresolved, with all sides competing for customers and renegotiating the economic split. Some platforms have begun acquiring banking capabilities, while some fintech companies are turning to license applications. The webinar was originally set to discuss which parts of the value chain are profitable and the impact of open finance and agentic AI, with guests from Boost Bank, TNG Digital, Revolut SG, and Mambu. Earlier reports said the webinar had not yet taken place and its timing had not been disclosed; follow-up reports after October 12 said executives from the aforementioned organizations had discussed collaboration and revenue between platforms, banks, and fintech companies.
AI-written from reports · updated 9 days ago
Developments
- Oct 12 11:07 · 1 reportsShopping apps provide loans—who captures the value of embedded finance behind the scenes?Fintech News Singapore:Shopping apps offer loans—who captures the value of embedded finance behind the scenes?
- Sep 29 18:05 · 2 reportsWebinar on embedded finance competitionFintech News Singapore:Webinar: Who Will Win the Next Era of Embedded Finance?
Timeline
Follow the reporting to see the different sides of the story.
- Fintech News SingaporeShopping apps offer loans—who captures the value of embedded finance behind the scenes?
The distribution of value in Asia-Pacific embedded finance has become a focus, with executives from Mambu, Boost Bank, TNG Digital, and Revolut Singapore and Southeast Asia discussing cooperation and revenue among platforms, banks, and fintech companies.
- Fintech News Hong KongWebinar: Who Will Win the Next Phase of Embedded Finance?
A webinar bringing together executives from Boost Bank, TNG Digital, Revolut SG & SEA, and Mambu will explore who captures the value of embedded finance. The discussion will focus on the economic dynamics between platforms and providers of licenses, balance sheets, and infrastructure after payments, credit, and wallets are embedded into platforms, as well as whether banks and fintech companies will choose to partner or apply for licenses to operate independently. It will also examine how open finance and agentic AI are reshaping the competitive landscape.
- Fintech News SingaporeWebinar: Who Will Win the Next Era of Embedded Finance?
Embedded finance has become part of everyday digital life in Southeast Asia, but how value is captured between platforms and backend infrastructure providers remains unsettled, with both sides competing for customers and renegotiating the economic split. The competitive landscape is shifting: some platforms are beginning to acquire banking capabilities rather than partner for them, while some fintech companies are turning to applying for licenses rather than renting them. The webinar will explore which parts of the value chain can still be profitable, the impact of open finance, and how agentic AI will reshape competitive advantage, with guests from Boost Bank, TNG Digital, Revolut SG, and Mambu.
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