EU draft seeks to restrict autonomous purchases by shopping agents
Start here
AI-assisted source synthesis · not an independent investigation.
According to a November 11, 2026, report by PYMNTS, Article 26 of the leaked draft of the EU Digital Fairness Act would allow consumers to delegate purchasing decisions to AI shopping agents, but autonomous purchases would not be exempt from confirmation in every situation. If a service provider is compensated for contract recommendations, or has a conflict of interest with a merchant, the draft may require consumers to reapprove the relevant purchases. The report describes proposed provisions in a leaked draft and does not provide information on subsequent deliberations or whether the act has taken effect.
AI-written from reports · updated 10 hours ago
Timeline
Follow the reporting to see the different sides of the story.
- PYMNTSDraft EU Digital Fairness Act would restrict autonomous purchases by AI shopping agents influenced by commercial incentives
Article 26 of a leaked draft of the EU Digital Fairness Act would allow consumers to delegate purchasing decisions to AI shopping agents, but may require consumers to approve them again when service providers are paid under recommendation contracts or have conflicts of interest with merchants.
Heat over time
Current heat 8·Peak over the comparable range 10 (Nov 11 02:00)·Change over the comparable range in the last 24 hours –
Trends compare only the same entities that were fully and continuously observed, so the range can be narrower than the current heat statistics. Move the pointer or tap the chart to read hourly heat; arrow keys work on a keyboard.